FT Advertising

Weekday display - Mono
| Cost per Thousand Impressions (CPM) |
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Dimensions (pixels) |
Geographic Target $ |
Geographic Target +1 $ |
Geographic Target +2 $ |
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| FT.COM STANDARD SITES | |||||
Creative Type |
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| Non Standard Rich Media Formats |
Overlays, Video Ads etc | 144 | 192 | 224 | |
| Large Half-Page | 336 x 850 | 174 | 194 | 242 | |
| Standard Half-Page | 300 x 600 | 163 | 179 | 224 | |
| Lead MPU | 336 x 280, 300 x 250 | 125 | 138 | 173 | |
| Leaderboards | 728 x 90 | 91 | 99 | 125 | |
| Ribbon Ad | 268 x 60 (min) to 336 x 60 (max) |
POA | POA | POA | |
Precision Targeting Options: |
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Geographic
(country, region, city) |
Contextual
(industry sector content e.g. IT, Auto, Finance) |
|
Time
Zone & Time of Day (working hours, weekends etc.) |
Site
Section (e.g. homepage, markets, business) |
|
User Demographic
(e.g. position, industry, responsibility) |
IP/Domain
Targeting - the ability to reach specific named companies via web address |
|
Behavioural
Targeting (ad targeting based on user interests) |
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| NB: For further information on ad specs, please visit our online media kit at www.ft.com/guidetoadvertising. For a combination of deliverables or a sales package designed specifically to your needs, please contact an FT.com sales representative. | ||
| World $ |
Europe $ |
UK $ |
World excl. US $ |
Continental Europe $ |
US $ |
Asia or Middle East $ |
US & Asia combined $ |
World excl. UK $ |
|
| FT.COM FRONT PAGE OWNERSHIP | |||||||||
All standard advertising
sites on the front page of FT.com between 9am - 5pm local time.Off-Peak
front page ownership Monday - Friday (and 24 hour weekend rates
available on request from your representative). |
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| Leaderboard + Half Page | 51,250 | 44,960 | 39,840 | 44,960 | 15,040 | 21,600 | 7,200 | 16,640 | 29,920 |
| (Leaderboard + MPU) | 44,960 | 40,000 | 29.920 | 40,800 | 13,280 | 19,200 | 6,400 | 15,040 | 24,960 |
| SPONSORSHIP OPPORTUNITIES | |||||||||
| For rates please contact your FT sales representative. | |||||||||
Microsite/Ad
Feature |
News
by Email |
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E-commerce
Opportunities |
Business
Education Widgets |
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Email
News Alerts |
Introductory
ads |
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Custom
Publishing including podcasts, video & discussion forums |
Video
(pre-roll, sponsorship & CPM) |
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Podcasts |
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| Customized opportunities can be created
in partnership with sponsors on request. Sponsorship prices may vary depending on specifics of package. |
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| FT MOBILE | |||||||||
| Available for monthly sponsorships - please contact your FT.com sales representative for details. | |||||||||
m.ft.com |
Java
News Application - FT Mobile |
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FT.com
iphone app |
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| FINANCIAL | |||||
| $ | |||||
| Alphaville | POA | ||||
| Alphaville Email | 20,800 per email per month | ||||
| FT Money Gym | 52,000 per workout per annum | ||||
| FTfm | 10,400 per month | ||||
| Long Room | POA | ||||
| Ignites | Contact your local FT representative | ||||
| Ignites Europe | For Money-Media US inquiries | ||||
| Fundfire | (212) 542-1205 | ||||
| INVESTOR RELATIONS ANNOUNCEMENTS | |||||
| IR Online Announcement Package | |||||
| Roadblock (Leader & MPU) & IR Digital Package | $ | ||||
| UK | 38,080 | ||||
| Europe | 48,160 | ||||
| Worldwide | 53,120 | ||||


