- Ads must be supplied to exact dimensions without crop marks,
repro house logos or extraneous matter
- The FT newspaper has a screen ruling of 100 lpi therefore we recommend
the following
CT (scan) resolution = 200 pixels per inch
Line work resolution = 1000 pixels per inch
- Allow for at least 30% mid-tone dot gain, and a maximum of 20%
shadow dot gain
- Please use type 1 fonts only, no truetype, no multiplemaster and
no bitmaps
- The FT prints in CMYK – please don't supply rgb, lab, pantone
or multitone images
- Only supply composite files, no separations please
- Please do not supply files with transparency
- When generating PDF's please ensure Overprint Preview is turned
on, in order to view predictable final output
- It is recommended you do not go below 0.6pt for borders and rules
- For colour, the total dot percentage in saturated areas should
not exceed 250% and the minimum highlight recommendation is 5% cyan,
4% magenta, 4% yellow. Please note that in order to prevent overinking,
if an advert exceeds 250% total ink coverage our software will automatically
reduce it to the required amount, using generic tables
- For mono the recommended maximum dot should be 85% and the minimum
dot 4%
- The recommended minimum for reversed out type is 10 point
- The recommended minimum for mono text is 6pt
- The recommended minimum for multicoloured text is 10 point
- Don't use 4 colour black text, as even the slightest mis-registration
causes disappointing results
- To avoid set off, any large areas of black should have a tint value
of 85% applied
- Colour adverts should be supplied with a mono standby
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