FT PARTNERSHIP PUBLISHING
FT Partnership Publishing offers advertisers the opportunity to form a close association with the FT brand.

The Mastering Series
The Mastering Series is a unique business education series which keeps readers informed of the latest management theories and the likely developments in a variety of management disciplines. Written by experts from the world's leading business schools, recent Mastering publications have focused on the following topics: Transactions; Corporate Governance; Financial Management; Uncertainty; Innovation.

Sponsorship of this leading FT product includes:

  • Sponsor accreditation on front page of each issue
  • 3 full-colour pages of advertising in each issue
  • Accreditation on all promotional material run in the FT or other media
The Mastering Series (4 parts)
293,000
232,000

The Understanding Series
A range of publications designed to give a clear and concise overview of a particular business topic. Targeted at a general business audience, they combine case studies and newly commisoned articles from FT specialist writers. Recent topics covered include: Collaboration; The Skills Gap; Corporate Reporting; Mobile Communications.

Sponsorship package (print and online):

  • Logo position on the front cover
  • 3 full-colour pages of advertising
  • 1000 copies included
  • Logo to be included on any promotional materials developed by the FT
  • Sole sponsorship of microsite
  • Co-branded banners and emails
The Understanding Series
169,000

141,500

Online only Sponsorship package

  • Sole sponsorship of microsite
  • Editorial updated weekly for a period of 12 weeks
  • Logo to be included on any promotional materials developed by the FT
  • Co-branded banners and email
 
The Understanding Series (online only)

66,500
FT Personal finance reader guides
The FT reader guides provide impartial advice and information on personal finance topics such as pensions, tax and offshore investment. The guides are promoted using a free telephone number and flagged up near relevant editorial articles within FT Money.

Contact:
Andrew Bowyer
Tel: +44 (0)20 7873 3733
Email: andrew.bowyer@ft.com