FT Advertising
PRINTING SPECIFICATION
- Ads must be supplied to exact dimensions without crop marks, repro
house logos or extraneous matter
- The FT newspaper has a screen ruling of 100 lpi therefore we recommend the
following
CT (scan) resolution = 200 pixels per inch
Line work resolution = 1000 pixels per inch
- Allow for at least 30% mid-tone dot gain, and a maximum of 20% shadow dot gain
- Please use type 1 fonts only, no truetype, no multiplemaster and no bitmaps
- The FT prints in CMYK – please don't supply rgb, lab, pantone
or multitone images
- Only supply composite files, no separations please
- Please do not supply files with transparency
- When generating PDF's please ensure Overprint Preview is turned on, in order
to view predictable final output
- It is recommended you do not go below 0.6pt for borders and rules
- For colour, the total dot percentage in saturated areas should not exceed 250%
and the minimum highlight recommendation is 5% cyan, 4% magenta, 4% yellow. Please
note that in order to prevent overinking, if an advert exceeds 250% total ink
coverage our software will automatically reduce it to the required amount, using
generic tables
- For mono the recommended maximum dot should be 85% and the minimum dot 4%
- The recommended minimum for reversed out type is 10 point
- The recommended minimum for mono text is 6pt
- The recommended minimum for multicoloured text is 10 point
- Don't use 4 colour black text, as even the slightest mis-registration causes
disappointing results
- To avoid set off, any large areas of black should have a tint value of 85%
applied
- Colour adverts should be supplied with a mono standby
